Community & Culture

For some businesses, providing real community and social value might be a tick-box exercise, or something they feel obliged to do due to the pressures around CSR. But we’re not ‘some businesses’. We are de Novo, and we believe that successful businesses have a responsibility to create positive change beyond their clients and commercial success.
At de Novo, our culture is deliberately fresh: open, human and built around the belief that better outcomes start with how people feel, think and work together. Our VIBE gives that culture shape, creating a place where people feel supported, trusted and proud to do meaningful work for our customers and for each other.
Whether we’re helping future technologists start their careers, supporting young people through sport, or backing organisations that make a difference in our communities, our goal remains the same: creating positive outcomes that extend beyond technology. Because transformation should improve lives as well as organisations.
Our Values

The de Novo VIBE brings together five cultural pillars: Collaborate, Optimise, Develop, Empower and Xperience.
Wales

Wales is woven into the story of de Novo. It is where we chose to establish our headquarters in 2021.
India

de Novo India has deliberately been built as a consulting practice, not a delivery centre.
Social Value

We believe social value should be visible, measurable and meaningful.
SARDA Wales

Because rescue, recovery, and guidance is what we both do best.
Environmental Impact

At de Novo, we believe the way we operate should reflect the values we bring to our clients.
Talent through Sport

Champions are not created by talent alone. Whether in sport or business, progress comes from determination, hard work, resilience and the right support around you.
